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Videos uploaded by user “The Futur Academy”
3 Principles to Improve Your Logo Design Process - Legibility, Hierarchy, and Contrast
 
06:13
Are you a graphic designer, web designer, package designer, or motion designer? Use these 3 Steps to Improve your design process: 1. Design in black and white - As we all know, Design can be frustrating, it’s easy to get overwhelmed. I find it helps to focus my attention on only whats important. That's why I design in black and white. It forces me to focus on only the most important aspects of the logo: Hierarchy, Contrast and Legibility. 2. Focus on legibility - Legibility is essential but can get in the way of some really fun ideas. Sometimes In purist of a clever idea, we get carried away to the point the logo becomes hard to read. Rookie mistake. The solution? Periodically check in and ask your self (or someone else) does the logo read well? 3. Giving a good Critique is an art - There’s much more to it than simply throwing out random opinions. Whether critiquing your own work or someone else’s, it’s important to remember that a good critique follows a process. I think of it like peeling an onion: Start by simply describing what you’re seeing. Then, say 1 thing you like and 1 thing that feels kinda funny. Then, move into what isn’t working and why. Finally, suggest ways to fix it. These are 3 small things you can start doing that will improve your logo design skills. Getting better is a slow process, but these 3 things are a step in the right direction. We will have more tips for you soon. Keep learning stuff, one day you will be great! Thanks for watching. The Futur. ================= 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur #design #principles Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 74563 The Futur Academy
The 3 Rules of Good Logo Design
 
02:05
How do you design a good logo? What makes a logo great? How do you create a good logo? What are the rules and design principles behind logo design? In this video, Sagi Haviv tells us his 3 tips for what makes a good logo: 1. Appropriate – logos should be appropriate in it's feeling. 2. Distinctive & Memorable – It has to be unusual enough to persist in our mind. It should pass the "doodle test." 3. Simple – It needs to be able to be produced in every pixel size. When you strike the balance of these 3 things, you have a good logo. Check out our full interview with Sagi here: https://youtu.be/Fz-XGd8EX3U Chermayeff & Geismar & Haviv is the brand design firm behind many of the world’s most recognizable trademarks. Since 1957, the firm has pioneered the modern movement of idea-driven graphic design across every discipline, specializing in brand identities, exhibitions, print and motion graphics, and art in architecture. https://www.cghnyc.com #logo #sagihaviv #createlogo -- 👉Subscribe: https://goo.gl/F2AEbk 👉See our Academy Channel: https://goo.gl/vB9zoP Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/t... Spotify: 🎙 https://open.spotify.com/show/5K96ryZ... — Host– Chris Do Cinematography– Aaron Szekely, Mark Contreras, Ricky Lucas Live Editor– Jona Garcia Editor– Stewart Schuster, Mark Contreras, Aaron Szekely, Ricky Lucas, Jona Garcia Social Team: Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 19804 The Futur Academy
How To Use Color —  Color Basics
 
07:08
What is color theory? Why do your colors look awful? How do you use color? And why is it so difficult?? In this episode, Greg Gunn will teach you the basics of how color works and provide some easy tips and tricks for using it. Hue, Saturation, and Value are the building blocks of color. Once you understand how to use them your graphic design, digital art and illustration work will take on a whole new life. 00:46 - The Color Wheel 01:06 - Hue 01:16 - Saturation 01:37 - Value 01:59 - How to use colors together 02:19 - Top 3 reasons your colors suck 03:36 - Example of bad colors 04:18 - Fixing bad colors 05:11 - Before and after 06:36 - Saying goodbye 🎨Want all of Greg’s color resources? Download our free Color Resource Guide: https://www.thefutur.com/resources/color-resource-guide/ 👋 Follow Greg around online via: http://instagram.com/gunngreg http://ggunn.com #color #colortheory #composition #colorpalette #illustration #graphicdesign === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne Photo of Hugh Jackman by Maximilian Bühn, CC-BY-SA 4.0 https://creativecommons.org/licenses/by-sa/4.0
Views: 103226 The Futur Academy
How To Balance a LOGO
 
02:55
How do you design a good logo? How do you balance the proportions of a logo design? What are the graphic design principles used to create optical balance within a logo? In this video, we show you the steps it takes and what to look for when trying to balance your next logo. Chris Do and Jelvin Base go over their process to making a logo optically balanced. 💯 Take our logo design course and master your craft: http://bit.ly/2RQ2eWt 👉Submit your logos to be reviewed by following us on Facebook and commenting on our logo submission posts: https://www.facebook.com/theFuturisHere/ 💡Learn more about logo design by watching out playlist: https://www.youtube.com/playlist?list=PLroLjS4HDi0BlyoVlqO1br_04fMCBoskB === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 24852 The Futur Academy
Brand Identity and Packaging Process
 
06:13
How do you design a brand identity system? How do you develop a logo? What is the packaging design process? How do you come up with ideas and explore options? Today's episode features The Futur's graphic designer, Min Hye Cho, who shares her step by step process to re-design the Energizer Battery packaging. Chris Do sits down with Min to review her design work and talk about her process. Here's Min's process for this assignment: Brainstorming prompts: Before designing anything, Min finds an inspiring image and uses it to come up with words or prompts that will guide her designs. The logo wordmark: Using the prompts as a guide, she chooses a typeface and starts sketching shapes, icons, and images that come to mind. Going deep with exploration, trying lots of ideas. She then chooses the 3 best wordmarks, refines them and adds color. The packaging: She again goes into exploration mode and creates lots of different packaging designs. Exhausting many design options. Again, she narrows it down to the best ones and refines them into actual size mockups. At this point, she is done and ready to present her work to the boss or client. #GraphicDesign #LogoDesign #PackagingDesign === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 30339 The Futur Academy
3 Tips to Improve Your Logo Design - Critiquing, Simplifying, Research
 
06:12
3 Tips To Improve Your Logo Design 1. Methodical Critiques - Whether critiquing your own work or someone else’s, it’s important to remember that a good critique follows a process. I think of it like a train. The logo is the engine and what I think needs to be fixed is the caboose. The key is to share your thought process as you go from one end of the train to the other. 2. Simplify your design - If you look at your logo and you're just not happy with it. It's probably a sign that there's too much going on. It's time to simplify. A good technique is to hide all your layers and start adding things back 1 at a time. This will help you see where the problem is. 3. Do plenty of research - This is where inspiration comes from. It’s easy to make the mistake of jumping straight into designing but resist that temptation. Look at whats been done, look at references no matter how obscure. This is the food your brain will use to come up with ideas, don’t short change it! Pixar spends lots of time and money doing research, it must be worth it. These are 3 small things you can start doing that will improve your logo design skills. Getting better is a slow process, but these 3 things are a step in the right direction. We will have more tips for you soon. Keep learning stuff, one day you will be great! Thanks for watching. The Futur. ================= 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur #creative #education #futuracademy Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editor– Aaron Szekely Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne futur academy
Views: 41572 The Futur Academy
How To Start Your Digital Art - in 5 Easy Steps
 
05:37
Are you interested in illustration, but don’t know where to start? Are you looking for some beginner tips to get started with digital art? Or maybe you’re looking to break into digital art. Look no further. The Futur’s local illustrator, Greg Gunn, shares his 5 step process to go from idea to finished illustration. He will cover the basics of how to find an idea, sketch a thumbnail and color it using Procreate, Photoshop or Illustrator. And he makes look easy. 0:28 Step 1 - Prompts The first thing we need to do is come up with prompts to work from. These are words or phrases that will help guide what we make. It helps if they're visual words, but they don't always have to be. 0:55 Step 2 - Thumbnails Okay, so this is drawing 101 right here. You always start with a thumbnail sketch. I know, you want to get to the fun part right away and just render the *#$% out everything. But don't. Because it will suck. You'll want to change it. And you will have wasted your time. 1:32 Step 3 - Clean up At this stage, we have a visual concept, but it needs refinement. I might adjust the composition a bit, change scale, add or even remove some things. The objective here is to take this collection of chicken scratches and turn it into this—a better collection of chicken scratches. 2:28 Step 4 - Color Without getting too into the weeds about color theory, our primary goal here is to block out the color for each shape in the drawing. I'm doing this in Procreate, cuz that's my jam, but do this in whatever program tickles your fancy. While I do this, I'm thinking about where I want to place visual focus and make those shapes the brightest or give them the most contrast. 3:07 Step 5 - Detail So we have our color blocked in and you'll see that I moved some things around. We're going to place some type in here later and I want to make sure there's ample room for it. Overall, I like where we're at, but it's kinda boring. So let's make it unboring. We can do that by adding some light and shadow. Keep in mind, this is intended to be a thumbnail, so it's gotta read when it's very small. That's the reason I decided to leave out the trees from the sketch. For a prominent illustration, I'd probably add more detail, maybe some line work. But for this, a little bit goes a long way. === To see more of Greg’s work, visit http://instagram.com/gunngreg. === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 23166 The Futur Academy
Redesigning Your Logos – Tips, Grids, and How to Improve Your Lettering
 
06:32
How do you improve your hand-lettered logos? What do you do with the awkward negative space between your letterforms? How do you learn to find the mistakes in your logo designs? In this video, Chris critiques this hand-drawn script logo by Anthony Banks. Chris shares how laying out guides in Adobe Illustrator can help you see the errors in your typography so you can learn to correct them. 00:20 – Overview 01:02 – Drawing a grid in Adobe Illustrator 01:35 – Matching stroke widths 01:54 – Similar letters share identical parts 02:13 – How to make letters feel cohesive 02:20 – How to treat the overshoots of curved letterforms 03:02 – How to smooth out your curves in Illustrator 03:39 – Checking the legibility of your design 04:08 – How to deal with awkward gaps 04:30 – Why you need to study good work 04:45 – Why you need to reduce points on your path 05:10 – Balancing the logo 05:21 – Matching the thickness of your typography Featured designer, Anthony Banks: https://www.behance.net/argbanks https://www.instagram.com/argbanks #LogoDesign #HandLettering #Typography === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 17150 The Futur Academy
UX Design Process: How To Sketch Wireframes—Web Design Pt 1
 
07:35
How do you wireframe a website? How do you create a landing page from scratch? How do you sketch a wireframe? How do you design a sales landing page for downloadable products? How do you do UX design without going overboard? What is paper prototyping? You can call it a squeeze page, a landing page, or a download page. This is the page that converts a cold audience into known users. And the web design needs to be on point in order to make these conversions! Enter: UX Design! Our landing pages currently... let's say they're not so great. So over the next couple of weeks on The Futur Academy Channel, Mr. Ben Burns is going to share his process for redesigning the landing pages on thefutur.com. In this UX design tutorial, he shares his easy UX design process on how he thinks about the user experience, and what it might take to capture a potential user. Here's Ben's outline: ---------------- Before drawing anything I figure a few things out. I write a simple list on one side of the paper that I can refer back to. And I always look at four distinct prompts: 1. Our goals 2. User Goals 3. Questions to answer 4. Emotions to invoke I jot down three or four bullet points for each. This doesn't have to be fancy, especially if this is our first pass at the page. The first pass is always going to be an educated guess. As people interact with the page, we can always improve it. Back to the sketch. Once I have everything mapped out, I start sketching out a basic wireframe. What comes first should always the overlapping goals of the site owners and the users. In this case, that intersecting goal is to download something for free. So I want to prioritize the download action, which in the case is the form that you submit when you download this resource. I also want to make sure there's an easy-to-read summary for those of you who don't actually like to read stuff. I know you're out there. Once that first goal is accomplished, I start filling in content that will handle secondary goals. In our case, we want to educate users on what the download is, and answer all of the user's potential questions. It's also helpful to keep in mind what kind of assets you have at your disposal. I know, for example, that we just shot a trailer for this download, so I want to make sure I'm including space for that video. There are a few common symbols that I use during wireframing. Big headers are usually written out if I can brainstorm a catchy title. Narrow boxes are smaller headers. Text is usually groups of lines. Videos are represented with little play icons in boxes. Images are usually a box with an X in it. Buttons are squares with text in them. You guys get the idea. You can kinda see the website come together as I sketch. Once I've got all the content mapped out on the page, I go back and make sure that all of the goals and questions have been answered. I literally start checking things off and labeling these sections. Get more of Ben: @mrbenburns http://www.mrbenburns.com/ #uxdesign #webdesign #UX #UI #Wireframe === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — OUR AFFILIATE LINKS Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Skillshare: https://goo.gl/YCo2uT Amazon: http://bit.ly/thefuturishere Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Ben Burns Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 26598 The Futur Academy
Welcome to The Futur Academy - Where Creators Build Their Futur
 
01:40
Welcome to the Futur Academy where we teach you the fundamentals to become a better designer, storyteller, and creator. On our main channel, we've focused on teaching creative entrepreneurs about business, money and mindset. That's why we decided to make this second channel: The Futur Academy. Here, we'll focus on teaching you the fundamentals in the most dynamic and fun way possible. Through exercises, demos, and breakdowns. So you can learn the software and skills needed to become a professional creative. You'll be seeing some seasoned vets here, like Matthew, Ben, and Greg, who have been practicing there craft for well over a decade. They'll be sharing their expertise and experiences from the industry. We'll also be bringing on some fresh faces to share their knowledge so you can grow and have the most relevant education possible. So whether you want to learn typography, layouts, color science or editing, We're here to help you grow and succeed so we can see you in The Futur. ================= #theFutur #creative #education #designers #creators #graphicdesign #webdesign #uiux #motiondesign #mograph #TheFuturAcademy 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — Host– Chris Do Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editor– Mark Contreras Live Editor– Jona Garcia Social Team: Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 29923 The Futur Academy
Digital Art – How to Come up with Ideas
 
05:29
How do you come up with an idea for your digital illustrations? How to come up with a theme or prompt to fuel your creativity? How can you use limitations and rules to make you more creative? How do you stay consistent in creating content for your social feeds? In this video Illustrator, Greg Gunn. shares his process for generating ideas for his quirky Dog Walker illustrations. He'll take you through his ideation process, where he starts, and how he uses the iPad Pro and Procreate to illustrate his concepts. Greg also shares his tips and tricks for generating content for your Instagram feed, and what he does to stay consistent. This is a journey into the mind of an artist. Learn about Greg's method and process behind his "Year of the Dog Walker" IG series. Follow Greg on Instagram http://instagram.com/gunngreg === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 28499 The Futur Academy
Hand Lettering Logo Design – Process, Tips & Tricks
 
07:51
How do you design a hand-lettered logo? What does the hand-lettering process look like? What typefaces should you pair together when designing a logo? How do you create mockups for your branding projects? Learn graphic design in this logo critique hangout session w/ Chris Do. Chris and friends have Davier Gonzalez on the show– an outstanding graphic designer from Monterey, Mexico. Watch him take us inside his design process as he re-designs a logo for Blueberry Cosmetics. This video's packed full of insights, design tips and methods you can use to IMPROVE YOUR DESIGN. This is a rare peak into the process of a truly skilled graphic designer. Enjoy! === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 20885 The Futur Academy
Drawing Process of Maggie Enterrios – Illustrator, Graphic Designer, Artist
 
07:48
What does the illustration process look like? How do you create botanical illustrations? How do you draw on iPad and Procreate? In this video, we interview Maggie Enterrios on her design and illustration process. Maggie Enterrios specializes in whimsical illustrations for packaging, textiles and branding. She has created work for Apple, Crayola, Instagram, SheaMoisture, the Chicago White Sox and DSW. Her work has been featured on the TODAY Show, Martha Stewart and Refinery29. Her illustrations are characterized by meticulously intricate details. IG: https://www.instagram.com/littlepatterns/ http://www.littlepatterns.com === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #DigitalArt #ProCreate #Illustration #GraphicDesign #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 17858 The Futur Academy
Package Design – One Day Challenge
 
13:09
Package design process and tutorial from start to end. How do you redesign a package? What is the packaging design process? Why is packaging important? How can design make something look more expensive? Can design change the perception of value for a commodity good? In this episode, Matthew takes on the same challenge the #FuturYoungGuns did. Matthew decided to redesign the packaging for Marukan Rice Vinegar. If you want to see what the Young Guns did for the same challenge, you can watch those episodes here Part 1: https://youtu.be/vomjcfFKHoE Part 2: https://youtu.be/tS7fF7NKoRQ The Young Guns had 2 weeks to do it. Matthew tries his best to complete the same task in one day. Can he do it? What do you think about his results? Here are the parameters: • Choose an ethnic food to redesign its packaging • Do not change the logo or colors • Must use all type, legal, barcode from the existing package The criteria: 1. Position for high-end clients 2. Appetite appeal 3. Shelf presence 4. Highlight product features 5. Appropriateness Need mockups for your design work? Check out Creative Market, using our affiliate link: https://goo.gl/g4jlTE Want more of Matthew? IG & TW @matthewencina https://www.matthewencina.com/ – #GraphicDesign #PackagingDesign === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editor – Jayden Nguyen Other Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 37898 The Futur Academy
Wireframe & UX Design in Adobe XD — Web Design Pt 2
 
07:50
How do you use Adobe XD to wireframe? What is a high-fidelity (hi-fi) wireframe? How do you design a webpage wireframe? How do you use layout grid in Adobe XD? What is your user experience or user interface design process? Our own Ben Burns (https://www.instagram.com/mrbenburns) shows you how. Here's the show notes: Step One: Set up your workspace – 01:47 Open up Adobe XD (I don't like wireframing apps like Balsamiq) to start wireframing from scratch. Build and use a layout grid: I like a 12-column grid with a max width of 1440 pixels. Once your artboards and grids are set up, take a photo of your sketch, upload it, and plop it on an extra artboard. That way you can reference it easily and often. Step Two - Block out your sketch – 02:51 Don't make too many changes just yet. Get a digital version of the sketch as you drew it. That way you'll have all of the components on the artboard to move around later. Use shades of a single color like grey or blue to keep things simple, and use the same symbols for images and videos that you sketched. Indicate what content belongs where using your headers. Estimate body copy length using placeholder text. I use an XD plugin called Lorem Ipsum by Pablo Klaschka that makes this really really easy: hit Command + Option + L and click the button. BAM Lorem Ipsum filler text. Once you're done, duplicate your artboard. Step Three - Bring in actual copy – 03:27 You want to work with the actual copy, even if it's the first draft. What so many people don't realize is that writing makes up a significant portion of positive user experience. Trying to move into visual design before having copy is an uphill battle. I like to think of UX design as a ping pong match between a writer and a designer. So much of the visuals we create really depend on the copy that explains things. Working with the actual copy will help us avoid mistakes like not planning for really long headers or filling space with placeholder text that isn't really necessary. Step Four - Quality check – 04:36 Before this point, we haven't really changed much about our original sketch. Now it's time to start making tweaks. Ask yourself questions like: 1. Are there too few or too many visuals? I realized that the user wouldn't actually see a visual of the download until way too far down the page, so I switch some things around to get that visual right up top 2. Does the copy reveal any missed opportunities? I planned for the last call to action, that last button at the bottom of the page, to scroll back up to the form at the top of the page. But reading the heading text made me realize that a second form would probably be more effective, as it would shorten the user journey by a click. 3. Does the page "flow" for the user? Sometimes it takes a little context to see content that's out of order. The what's inside section seemed out of place after I put the why section copy in. 4. Can the basic composition be improved? Using the grid in a new way really made the composition so much more interesting. === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur #UX Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr — OUR AFFILIATE LINKS Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Skillshare: https://goo.gl/YCo2uT Amazon: http://bit.ly/thefuturishere Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 30492 The Futur Academy
Top 5 Adobe Illustrator Tools You Should Know - Design Tutorial
 
30:18
Adobe Illustrator CC 2019 tutorial. What are the best features of Adobe Illustrator 2019? How do you design in Adobe Illustrator? How to get started with Adobe Illustrator? In this design tutorial Adobe Certified Instructor, Daniel Scott, walks you through 5 design exercises using Adobe Illustrator CC 2019. 👉 Link to design assets: http://bit.ly/2JpJk57 💡 Interested in taking a course with Daniel? Learn the essential Adobe Creative Cloud programs here: https://byol.me/thefutur 0:58 - Adobe Illustrator Shape Builder Tool 8:00 - Adobe Illustrator Curvature Tool 12:52 - Adobe Illustrator Width Tool 18:00 - Adobe Illustrator Free Form Gradient 24:08 - Adobe Illustrator Global Edit #TheFutur #DesignTutorial #AdobeIllustrator === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 117375 The Futur Academy
Brush Lettering Logo Design – Critique, Tutorial & How To
 
06:29
How do you design a brush letter logo? How do you perfect the curves of a logo in Adobe Illustrator? How do you perfect the details in your logo designs? In this logo critique, Chris Do and the team are critiquing this "Childish," hand-drawn logo by Ted Betridge– a talented young artist from the U.K. Chris goes over the techniques to perfect your brush lettering logo designs. In the second half of this video, Chris does a tutorial on how to smooth out your curves, how to align your details to a grid, and how to optically balance the details of this logo. Want your work critiqued? Follow our facebook page and be on the lookout for when we call for your work next: https://www.facebook.com/theFuturisHere/ === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur #LogoDesign #DesignFundamentals #AdobeIllustrator #Tutorial Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 21999 The Futur Academy
Logo Design – How to Improve Your Letterforms
 
11:34
How do you improve the letterforms in your logos? How do you optically balance your logo designs? How do you improve the overshoots of your curved typography? In this episode, Chris Do, carefully adjusts the details of this “devote” logotype. 0:46 - problems with the logo 0:54 - What are overshoots? 1:18 - Matching thicks and thins 1:44 - Aim for optical balance 3:18 - Finessing the letter thicknesses 3:40 - Comparing to Bauer Bodoni 4:50 - Study well-drawn typefaces 6:30 - Simplify your illustrator curves 8:05 - Compare each logo version 8:23 - How to draw an "e" in Adobe Illustrator #LogoDesign #Tutorial #AdobeIllustrator === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 23982 The Futur Academy
Design with Me – Photoshop Process Walkthrough & Tips
 
10:09
What goes through a graphic designer's head when they create? What does the design process look like? How do you create surreal collage art in Photoshop? In this tutorial, Matthew Encina takes you through the process of how he creates the collage graphics for The Futur Youtube channel. 🔥 These are the 3 Tips Matthew has when creating your designs: 1. Define your concept and make your idea the anchor for all of your work. 2. Explore a lot of ways how to communicate your idea until you make a breakthrough. 3. Add contrast to make your frames dynamic, interesting, and impactful. 👉Take Matthew's Style Frame Course: http://bit.ly/2RQybhm 💡How To Make Dynamic Compositions: https://youtu.be/z4HjltaEV2E If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur 💣 Watch The video this thumbnail was designed for: https://youtu.be/Svb8fTwX0BE 🔥Get more of Matthew: @matthewencina matthewencina.com === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 16917 The Futur Academy
Portfolio Tips – Reviewing YOUR Design Work – Part 1
 
54:18
What makes for a good design portfolio? How should you organize your portfolio? What projects should you show in a portfolio? How do you present and talk about your portfolio work? In this video, Matthew and Petrula break down the MUST haves in a portfolio. They talk about out the do's and don'ts in a portfolio and how little things like your contact form will affect whether they do or not. 👉 Additional Portfolio Resources: 4 tips to Improve Your Design Portfolio: https://youtu.be/WaEdfmg3x4E Portfolio Submission Tips: https://youtu.be/onvdHlv0p-Q Want a personal portfolio review? http://bit.ly/2Jk8ksk – 📝 Episode breakdown 1:02 – What do we look for in portfolios? 1. First impression 2. Consistency 3. Clarity and Context 4. Your unique POV. The person behind the work. 3:25 – Harsh Chelani's portfolio. Freelance brand Identity designer from India. 6:45 – Does it matter if the work was done for a real client? 7:25 – What problems did you solve as a designer? 9:30 – The importance of showing process and how you think. 10:00 – People hire the least risky option. 11:45 – Rohit Raj's portfolio. Freelance self-taught brand strategist. 12:50 – On your website, where do you put your best work? Top left. 13:25 – Spelling errors can be a sign that you can't be trusted. 15:40 – Make sure the roles and context is clear 16:40 – Tips on showing your process work 19:50 – Why is relative scale important? 24:00 – Present your work clearly. 25:35 – Kevin Lawrence's Portfolio. Looking to get a job as a web designer. 29:00 – Highlight insights to show how you've formed your design solution. 30:25 – How to talk about yourself and show your personality. 33:50 – Have empathy for the viewer. 35:00 – Make your descriptions concise. 36:00 – Make your design decisions clear. Why did you choose a color? How does this solve the challenge? 37:00 – Your work does not speak for itself. Explain your work. 39:30 – Do you use your name for your portfolio or a studio or alias? 41:00 – Make it easy to contact you for work. 45:00 – Petrula and Matthew's TOP portfolio tips and episode recap. Follow us: @matthewencina @vrontikis === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 28022 The Futur Academy
4 Tips to Improve Your Design Portfolio
 
01:36
How do you build a portfolio? How do you improve your graphic design portfolio? What do you need to add to your portfolio for employers to see? What do companies look for in a portfolio? What are the key characteristics that your portfolio needs to stand out in the clutter? Chris Do goes over the criteria he looks for when evaluating someone's portfolio. This is a cut down from a larger video where Chris and Melinda Livsey do an in-depth critique on 7 designer portfolios. Check it out here: https://youtu.be/UJo7a_9IGBM How does your portfolio stack up? 0:02 - Personality 0:12 - Focus 0:24 - Clarity 0:40 - Quality #GraphicDesign #Portfolio #FuturYoungGuns === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Ricky Lucas Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 16687 The Futur Academy
Graphic Design Tutorial: Typography Design & Art Direction pt. 1
 
26:31
What makes for good type, layout and design? How can you art direct a designer when it comes to typography. Are there any examples or tutorials on critiquing typography for something with a lot of type? With the launch of a new newspaper magazine focused on the business of design, Chris sits down with Art Center graduate Minhye to go over some layouts. Watch this classic episode from The Futur, and learn about art direction, typography, and layout design. #Typography #Layout #GraphicDesign === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 19174 The Futur Academy
🔴 Embracing Randomness & Imperfection in Graphic Design & Typography w/ Chris Ashworth
 
52:45
Has design gotten to digital? Are we craving something more human and hand done? Elusive, designer, typographer and artist, Chris Ashworth, talks about his process and why being human is better than perfect. The Japanese have a term for this, it's called Wabi-Sabi. Chris Ashworth is Creative Director of the Modern Life & Devices Creative Studio at Microsoft. He graduated from York College of Art in 1990, was awarded the UKs most up and coming typographer in 1993, and by 1997 was at the helm of California’s ‘Bible of Music and Style’ - Ray Gun Magazine. His personal work has included creative projects with Michael Stipe and commissions for IDEA Magazine with his work appearing in over 50 international design books and publications. The continuum throughout his 30 year career has been a healthy obsession with typography – and specifically his ‘Swiss Grit’ take on it, as well a hands-on approach to the creation of his work – choosing paper over pixels, every time. http://www.c-ashworth.com === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 18698 The Futur Academy
How To Use Type — Typography Posters Review & Critique  Part 1
 
23:08
How do you improve type layouts? What should you look for? How close is “too close” and how far is “too far”, along with everything in-between? This is Part 1 of Chris’ in-depth critique of The Futur’s Typography Posters with Emily Xie. Sit down and enjoy this classic episode from The Futur. -- 00:38 Q: What program did you use to design these posters? 00:46 Q: Why did you choose illustrator for these designs? 00:59 Emily Xie Introduction 01:23 Poster Critique #1 "Run your business like a boss" 02:20 Q: Why did you decide to invert the diagonal? 03:58 Poster Critique #2 "Getting started in graphic design" 04:55 Create more grid cohesion and anchor/lineup elements 06:30 A little bit of structure allows the expressive nature of the typography to work 06:44 Poster Critique #3 "What is UX design?" 06:50 Q: What was the keyboard shortcut that you used to fill the background? 10:00 Poster Critique #4 "Typography design and art direction" 12:30 Poster Critique #5 "Welcome To The Futur" 15:50 Poster Critique #6 "FB Live Critique" 17:48 Poster Critique #7 "Stylescapes" 19:31 Q: How long did you work on these typography posters? 20:13 Poster Critique #8 "Identity Design & Branding" 21:45 Poster Critique #9 "Getting out of your comfort zone" 22:25 It's important that you break the title by syllables. See the posters here: https://www.behance.net/gallery/53737815/Futur-Typographic-Posters #Typography #GraphicDesign #Type === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 15438 The Futur Academy
How to Create Surreal Collage Graphics – Design Tutorial
 
16:25
How do you create collage art? How do you design a surreal collage in Photoshop? How do you come up with a good concept to design? In this tutorial, Matthew Encina takes you through the process of how he creates the collage graphics for The Futur Youtube channel. 🖐These are the 5 steps Matthew takes to create each collage: 1. Identify the concept. Brainstorm ideas. 00:21 2. Finding the right stock images. 01:24 3. Build the composition in Photoshop. 02:42 4. Create a dynamic background. 06:06 5. Add depth and dimension. 11:26 6. Final touches. Adding real textures to make the collage feel real. 14:11 👉Take Matthew's Style Frame Course: http://bit.ly/2RQybhm If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur 💡This thumbnail idea was created for The Futur episode “Unlocking Your Unlimited Potential”. Watch it here: https://youtu.be/p4sxZEpi8Kk 🔥Get more of matthew: @matthewencina matthewencina.com ================= 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 22072 The Futur Academy
🔴 Logo Therapy – Logo Design Tutorial & Process EP. 5
 
44:41
Ongoing series where 2 designers critique 2 logos that are submitted by our audience. 2 logos, 2 designers, 2 countries— 30 minutes of logo design review and critique. See how professional designers tackle your logo challenges. You got logo questions? We got some answers. Returning design champions Jelvin Base & Mihai Dolganiuc are back at it again with their logo picks. Logo Design Course $149 https://academy.thefutur.com/p/logo-d... @thechrisdo @Jelvin @md_des1gn - Mihai 💯 Take our logo design course and master your craft: http://bit.ly/2RQ2eWt 👉Submit your logos to be reviewed by following us on Facebook and commenting on our logo submission posts: https://www.facebook.com/theFuturisHere/ 💡Learn more about logo design by watching out playlist: https://www.youtube.com/playlist?list=PLroLjS4HDi0BlyoVlqO1br_04fMCBoskB -- 👉Subscribe: https://goo.gl/F2AEbk We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/t... — Host– Chris Do Cinematography– Aaron Szekely, Mark Contreras Live Editor– Jona Garcia Editor– Stewart Schuster, Mark Contreras, Aaron Szekely Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, Din, Helvetica Neue Futur theme song— Adam Sanborne
Views: 17812 The Futur Academy
How To Use Type — Typography Posters Critique Part 2
 
21:37
How do you improve type layouts? What should you look for? How close is “too close” and how far is “too far”, along with everything in-between? This is Part 2 of Chris’ in-depth critique of The Futur’s Typography Posters with Emily Xie. This is the Futur of Education— Disrupting the design education paradigm. -- 00:18 Poster Critique #10 "How do you stay motivated and inspired" 00:29 Use similar point size or colors to tie together connected elements. 01:53 Poster Critique #11 "How I Became a Graphic Designer" 02:48 Pay attention to the leading and negative space that you create. 03:33 Poster Critique #12 "Money Talk: Pricing Design" 05:30 By decreasing the leading the elements reads as a package unit 07:43 Poster Critique #13 "101 Things I Learned In Business School" 10:26 When introducing a new point size, make it at least twice as large or 1/2 the size of the original for more contrast. 11:33 Poster Critique #14 "How to be: a happier designer" 13:13 Poster Critique #15 "Designer's Dilemma: Integrity vs. Profitability" 15:18 Use a simple grid to add mouse-type and detail 17:48 It's good to learn the keyboard shortcuts so that you can work efficiently/faster. 18:54 Tip: think of digital media as physical media, to explore new ideas. 21:09 Summary & Outro See the posters here: https://www.behance.net/gallery/53737815/Futur-Typographic-Posters #Typography #GraphicDesign #Type === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 8163 The Futur Academy
Graphic Design Tutorial: Typography Design & Art Direction pt. 2
 
20:18
How do you design a nice layout? How do you design a good magazine spread? How do you design typography over a page? What makes for good type, layout, and design? The principles of typography and design are discussed in the second part of Chris Do's review and art direction of graphic designer, Minhye Cho. In this Futur classic episode, Chris review's Min's work on The Futur's upcoming magazine. Here he sheds light on his process while critiquing the work of Minhye Cho, an amazing graphic designer at The Futur, who is working on the layout. Chris goes in depth with regards to typography and how the print process will affect final costs and the quality (both objective and perceived) of the printed publication. If you missed part 1, here it is: https://youtu.be/_1MIAMxixag 00:53 Why we are launching a magazine 01:03 Overview: Magazine Cover 03:45 Dual Color Design: Mix together colors and shades for varying tone. 04:25 Overview: Interior Spread 05:14 Gestalt Effect: Including subtle elements that play with visual perception 06:52 It's Important to have graphic consistency (repeating forms and motifs) 08:46 Let some elements break the grid. 10:11 Counterplay: balance negative spaces and contrasts. 11:46 Work with writers to not leave windows / lone words. 12:00 Overview: Junior Ad Block 13:02 Tip: Include the details/markers of a fully finished print 14:48 Using Dual-tones can increase the perceived value 16:34 Be elastic: Explore many design options 17:50 Should we use a mockup? 19:23 Overview: Magazine Cover - Version 2 #Typography #Layout #GraphicDesign === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 12113 The Futur Academy
Portfolio Tips – Reviewing YOUR Design Work – Part 2
 
49:39
What makes for a good design portfolio? How should you set expectations for your portfolio? How should you show the brand? In this video, Matthew and Petrula break down more MUST haves in a portfolio. They talk about the do's and don'ts in a portfolio and why you should set expectations and position yourself in a way you intend. 👉 Additional Portfolio Resources: 4 tips to Improve Your Design Portfolio: https://youtu.be/WaEdfmg3x4E Portfolio Submission Tips: https://youtu.be/onvdHlv0p-Q Want a personal portfolio review? http://bit.ly/2Jk8ksk How you present your work can be the difference between getting someone's attention or getting skipped over. A high-quality mockup can make all the difference. That's why our friends over at Design Cuts created this amazing mockup pack for you, our audience. 👉🖥 http://bit.ly/Futur-Design-Cuts Episode Breakdown 00:28 – Context is key 00:50 – Portfolio of branding designer, Joel Ho from Singapore 10:00 – Portfolio of package designer, Marie Damier from New York 14:08 – open with a WOW image 20:08 – Portfolio of graphic designer, Daniele De Martis from Italy 21:40 – Keep expectations aligned when you show the work 25:06 – Portfolio of freelance illustrator and designer, Roberto Orozco from Las Vegas 29:51 – Design your work to support your goals 30:52 – Portfolio of freelance branding and web designer, May Refky from Cairo Egypt 34:18 – Portfolio of junior graphic designer, Gillian Wong 40:18 – Portfolio of graphic design student, Francesco Battistella from Italy 43:35 – The importance of narrative sequences when you present your portfolio 44:45 – How you can show off your secondary skillsets 47:45 – The recap: Why is it important to specialize? What is positioning, and how do you stand out in the marketplace? --- Follow us: @matthewencina @vrontikis === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 10008 The Futur Academy
Adobe Photoshop 2019 – Top 5 Tools & Tutorial
 
36:06
Adobe Photoshop CC 2019 tutorial. What are the best features of Adobe Photoshop 2019? How do you design in Adobe Photoshop? How to get started with Adobe Photoshop? In this design tutorial Adobe Certified Instructor, Daniel Scott, walks you through 5 design exercises using Adobe Photoshop CC 2019. 👉 Link to the Photoshop exercise files: http://bit.ly/photoshop-exercise 💡 Interested in taking a course with Daniel? Learn the essential Adobe Creative Cloud programs, using our affiliate link*: https://byol.me/thefutur 0:49 – Meet Daniel Scott 1:21 – Adobe Photoshop Content Aware Scale 6:06 – Adobe Photoshop Content Aware Fill 11:50 – Adobe Photoshop Select Subject and Mask 24:20 – Adobe Photoshop Layer Filters, Outline type 25:46 – Adobe Photoshop Frame Tool 30:29 – Adobe Photoshop Artboards for large projects 35:00 – Outro and Courses from Daniel Scott #TheFutur #DesignTutorial #AdobePhotoshop === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Jayden Nguyen, Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 8446 The Futur Academy
🔴 Logo Design Critique – The Futur Game of Thrones Challenge 1/3
 
01:48:06
We review our favorite sigil design entries from the #FuturGOTChallenge and announce the top 5 designs for you to vote on. Stay tuned on this channel for the winner announcement, and for the next challenge. If you didn't advance or missed the first challenge, don't fret. The two other challenges will be more difficult and will allow you to gain more points. 1:20 - overview of the challenge 4:00 - House Baratheon 23:00 - House Targaryen 33:25 - House Greyjoy 36:00 - House Arryn 48:00 - House Tyrell 52:00 - House Lannister 1:00:57 - House Stark 1:06:12 - House Martell 1:10:00 - House Tully 1:12:00 - House Bolton 1:14:00 - White Walkers 1:18:00 - Design Demo in Procreate 1:31:00 - Design Demo in Adobe Illustrator 1:46:00 - Top 5 Best Sigils 1:47:00 - Up Next Don't forget to vote for your winner here: https://1.shortstack.com/TRrwck #TheFutur #TheFuturAcademy #LogoDesign #ForTheThrone === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 18305 The Futur Academy
Motion Design Process - Art Direction & Style Frames
 
36:36
How do you pitch ideas using motion design style frames? What does an art director actually do? What skills are needed as an art director? How do you design style frames? What software do you need to know to become a motion designer? In this interview with Art Director and Designer Nidia Dias, we learn about her design process working in the motion design industry. Nidia shares how she comes up with her beautifully designed style frames, and she comes up with ideas to sell to clients. Creative Director, Matthew Encina, also shares his insights on what it takes to be a professional motion graphics designer today. 💡 If you want to learn how to design beautiful style frames that tell stories, consider taking Matthew Encina's course: http://bit.ly/2RQybhm Do you want to learn Cinema 4D, and master motion design? Check out the amazing courses by our partners at School of Motion, through our affiliate link: http://bit.ly/futur-som 📝 Annotations 0:08 - Nidia's Motion Design Reel 0:30 - What are Style Frames? 0:40 - Microsoft Office 365, created at Tendril 3:39 - Early design explorations for MS Office 365 4:55 - How they coordinated the live-action shoot with Microsoft 5:35 - Exhausting design explorations 11:35 - Why being a jack of all trades makes you a better art director 13:00 - Why you should have a general understanding of production and photography 14:40 - How to make 3d look real 15:09 - HP The Power to Reinvent Beauty project 17:00 - The thought process behind Craftmanship 18:15 - Utilizing real-world elements 18:35 - What is “Photo-Bashing?” 19:00 - Sculpting in Cinema 4D 20:30 - Why it's good to have multiple skills 21:00 - Title design for Semi-Permanent Festival in 2019 22:20 - How to communicate the idea of “collaboration” 23:00 - Reference imagery 23:30 - Starting the process with animation tests in C4D 26:40 - Creating animated loops for a project for Reserva 27:20 - Using mood boards to communicate ideas 28:20 - Early cloth simulations in Maya 30:00 - changing directions with clients 33:18 - Recap & tips for young motion designers 34:00 - Emulate who you admire 34:50 - An artist is never finished Find Nidia Online https://nidiadias.com/ @iamnidiadias https://www.behance.net/nidia-dias/ Find more or Matthew https://www.matthewencina.com/ @matthewencina #Mograph #MotionDesign #StylerFrames #Cinema4D #Redshift #OctaneRenderer === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 30614 The Futur Academy
How to Make Your Design Pop – Critique and Photoshop Tutorial
 
14:31
How do you design style frames? How do you design concept art? How do you pitch your ideas using visual development? What software do you need to know to become a motion designer? In this episode, Matthew Encina critiques the design work of concept artist Morris Callegari. Here we breakdown his pitch work, and then Matthew paints in adjustments to improve the style frames using Photoshop. 0:15 – overview of PORT IP 1:10 – Matthew's critique 2:50 – Reframing the shot 4:30 – Matthew's Photoshop composite breakdown 9:19 – How to Make your images pop 12:30 – How do you pitch your ideas The work critiqued in this video was done by Morris Callegari, a student of the Style Frames Course. Instagram: @morriscallegari Portfolio: www.morriscallegari.com 💡 If you want to learn how to design beautiful style frames that tell stories, consider taking Matthew Encina's course: http://bit.ly/2RQybhm Find more or Matthew https://www.matthewencina.com/ @matthewencina #Mograph #MotionDesign #StyleFrames #photoshop #adobe #tutorial #Cinema4D #Octanerender === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 18509 The Futur Academy
Poster Design Critique – The Futur Game of Thrones Challenge 3/3
 
01:10:35
Vote the winner of Round 3: https://futur.shortstack.com/TCg917 How do these minimal posters measure up for the Game of Thrones poster design challenge? Chris Do and Matthew Encina provide constructive criticism, tips and advice on designers who submitted their posters for review. This is the final round of our Unofficial Futur Game of Thrones Design challenge. A series of graphic design challenges to help you develop your skills and level up. In this episode, we review a selection of the top 50 entries from the #FuturGOTchallenge 3/3. In this live stream, we critique your wordmark designs and select our top 5 choices for you to vote on. See all the details and vote for your favorite wordmark here: https://futur.shortstack.com/SGbwtk -- Subscribe: https://goo.gl/F2AEbk We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our BOOKLIST: https://goo.gl/onrdxr Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — OUR AFFILIATE LINKS Skillshare: https://goo.gl/YCo2uT Amazon: http://bit.ly/thefuturishere Creative Market: https://goo.gl/g4jlTE Artlist: http://bit.ly/2uWdna7 — Futur Podcast on iTunes:  https://itunes.apple.com/us/podcast/t... — Host– Chris Do Cinematography– Aaron Szekely, Mark Contreras Live Editor– Jona Garcia Editor– Stewart Schuster, Mark Contreras, Aaron Szekely Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, Din, Helvetica Neue Futur theme song— Adam Sanborne
Views: 11455 The Futur Academy
How to Illustrate a Monogram In ProCreate with Maggie Enterrios
 
01:31:08
👉 Make sure to book your ticket for Maggie's workshop at The Futur on June 15th! Save your seat here: http://bit.ly/30ToBey What does the illustration process look like? How do you create botanical illustrations? How do you draw on iPad and Procreate? In this video, we interview Maggie Enterrios on her design and illustration process. In this video, she'll be teaching us how to create a decorative 0:40 – Who is Maggie Enterrios? 4:10 – What are we working on in this demo? 5:30 – How to think about working in digital – think practical 6:50 – Procreate Demo begins 7:00 – Setting up your canvas 8:30 – How to use the text tool in ProCreate 15:20 – Tips for mastering the brushes in Procreate 16:20 – How to use the symmetry tool in ProCreate 27:00 – Design tip: dupilcate, scale rotate, offset 36:20 – Using layers, guides in ProCreate 43:30 – Where to learn more about ProCreate 46:00 – How to fill your illustrations in ProCreate 51:30 – About the in-person workshop with Maggie Enterrios 55:00 – Using the select tool in ProCreate 55:30 – Shading and lighting in ProCreate 1:00:00 – Design tip: Why you should work in black and white first 1:03:00 – How to mask in Procreate 1:12:00 – Adding details in the illustration 1:15:00 – Adjusting and picking colors in ProCreate 1:21:00 – Design tip: The easiest way to make your illustrations look intricate 1:22:00 – Illustration and design tips by Maggie Enterrios 1:27:00 – More details about the in-person ProCreate workshop with Maggie Enterrios Maggie Enterrios specializes in whimsical illustrations for packaging, textiles and branding. She has created work for Apple, Crayola, Instagram, SheaMoisture, the Chicago White Sox and DSW. Her work has been featured on the TODAY Show, Martha Stewart and Refinery29. Her illustrations are characterized by meticulously intricate details. IG: https://www.instagram.com/littlepatterns http://www.littlepatterns.com === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #DigitalArt #ProCreate #Illustration #GraphicDesign #TheFutur #MatthewEncina Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/t... Spotify: 🎙 https://open.spotify.com/show/5K96ryZ... — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 17583 The Futur Academy
Three Things All Websites Need–  w/ Ran Segall
 
01:04:33
How do you get started in web design? How do you structure a website? What are the best tools to design websites? Ran Segall is a freelance designer, founder of The School & Prospero and hosts the daily YouTube channel FLUX. He's been working as a designer for 17 years and had a chance to work with a variety of clients from huge companies to small startups. Ran has been designing every kind of website possible, from marketing sites, content sites to complete web and mobile apps. 🖥 Want to learn Webflow? Check out Ran Segall’s Masterclass, and learn web design, using our affiliate link*: http://bit.ly/Futur-Ran 💡 Interested in trying out Webflow? Use our affiliate* link for a free trial: http://bit.ly/2EbET9l Check out Ran's Youtube channel Flux: https://www.youtube.com/channel/UCN7dywl5wDxTu1RM3eJ_h9Q 05:00 - Ran's 3 steps 17:00 - open source free ui kits 20:00 - Step 3 - Technology 24:00 - Different people use different devices 25:00 - Choose how to develop the site 31:00 - Learning webflow 36:00 - How much people are charging for developing 39:00 - Is the website market becoming too saturated? 43:00 - The components for a website 52:00 - Jump the curb and innovate*** 54:00 - Hosting with webflow 58:00 - Ran's course on webflow === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/t... Spotify: 🎙 https://open.spotify.com/show/5K96ryZ... — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editor – Jayden Nguyen Other Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 10466 The Futur Academy
How to Design a SnapLens for Snapchat – Beginner Tutorial
 
19:45
How do you create a simple SnapLens? How do you use Snapchat Lens Studio? How can you create your own SnapLens? How do you start designing in AR? How to make a custom Snapchat Lens with Lens Studio for Beginners. In this episode, AR Designer and Official Snap Creator, Frank Shi, walks us through the process of designing your own SnapLens using Lens Studio. This is a great way to start learning how to design for the AR space. Download SnapChat Lens Studio: https://lensstudio.snapchat.com/ Use the “Chris Do” Lens: http://bit.ly/2OEo8XQ Share your creations with the “Be The Do” Lens by tagging us on Instagram/Twitter @thefuturishere Learn more about Frank Shi and Paper Triangles: https://www.papertriangles.com/ https://www.instagram.com/paper_triangles/ https://twitter.com/papertriangles Learn More About Lens Studio: https://twitter.com/SnapLensStudio https://www.reddit.com/r/SnapLenses/ #SnapPartnerSummit #SnapChat #LensStudio #SnapLens #Tutorial #AugmentedReality #AR === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 6836 The Futur Academy
🔴 Logo Design Critique – The Futur Game of Thrones Challenge 2/3
 
01:31:25
The Futur wordmark design challenge. Learn how to design and improve your wordmark logos. This is the second round of our Unofficial Futur Game of Thrones Design challenge. A series of graphic design challenges to help you develop your skills and level up. In this episode, we review a selection of the top 50 entries from the #FuturGOTchallenge 2/3. In this live stream, we critique your wordmark designs and select our top 5 choices for you to vote on. See all the details and vote for your favorite wordmark here: https://futur.shortstack.com/SGbwtk 2:00 - Challenge recap 3:21 - House Arryn 16:00 - House Baratheon 26:30 - House Bolton 30:15 - House Greyjoy 49:00 House Lannister 57:00 - House Martell 1:01:00 - House Stark 1:12:00 - House Targaryen 1:19:00 - House Tully 1:20:30 - House Tyrell 1:26:00 - Top 5 Designers announced #LogoDesign #GraphicDesign #ForTheThrone === 👉Subscribe: https://goo.gl/vB9zoP 👉See our main channel: https://goo.gl/F2AEbk #TheFutur Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur  — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL Our recommended products and Booklist: https://kit.com/TheFuturIsHere Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: http://bit.ly/thefuturishere Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: https://goo.gl/YCo2uT School of Motion: http://bit.ly/futur-som Bring Your Own Laptop Tutorials: https://byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: https://bit.ly/2T647tR Musicbed: http://bit.ly/futurmb Artlist: http://bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 https://open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne
Views: 9934 The Futur Academy